As a digital native, I can address a variety of areas with a unique perspective from firsthand experience.
My current topics are employer branding, personal branding, social media, and Generation Z.
I customize every presentation to address the audience at hand, to fit your needs, with practical examples, and adjust so that it is understood best. My speaking style is upbeat, energetic, personal, and sometimes humorous.
I have spoken at over 50 events over the past 7 years: ranging from audiences of business professionals, class lectures, non-profits, conferences, and corporations. Those audience members have included students, executives, entrepreneurs, retailers, realtors, attorneys, investors, marketers, recruiters, heads of talent acquisition, private detectives and investigators, journalists, and business professionals. I am often a keynote speaker and general session speaker, but I do offer breakout sessions or workshops as well. I would love to speak at your event, please contact me!
Past events: SXSW, INBOUND, TEDxRedmond, Ciudad de Las Ideas, Whole Foods Market, Legal Sea Foods, Social Recruiting Strategies, Apple Store, and many more
TOPICS
Employer branding and recruitment marketing
How to attract talent from a marketing & branding perspective
Young talent: students, interns, new grads, and Gen Z
Content marketing, employer brand, social recruiting, recruitment marketing, and Glassdoor
Personal branding
How to define your personal brand, your story, your voice, values, positioning yourself, and how I did it
Testimonials
"Lane guest lectured about social media to my class at McGill University. He is an engaging and highly knowledgeable speaker. Lane's passion for social media and digital marketing shines through when he addresses a group. My students rated him highly. If you get the chance to work with Lane, do it. He knows social media inside and out, and is highly focused on giving an audience clear takeaways for action."
-Jackson Wightman, McGill University
"I met Lane when he was presenting on social media platforms at Apple and was immediately impressed by his preparation, knowledge and speaking presence. In the years since, Lane and I have spoken on a number of panels together and he has lectured in the classes I teach at Emerson College in Boston.
What I find remarkable about Mr. Sutton is his ability to easily connect with audiences; within minutes of introducing him into my senior level college classes, my students relate to him as a peer, considering all he has to share on the subjects of social media, marketing and social networks. "
-David Gerzof, Professor, Emerson College & President, BigFish Communications
